Overview
The BAL, created by the NBA and FIBA, is Africa’s premier men’s basketball competition. More than a tournament, it’s a cultural and sporting showcase that inspires communities and reaches fans across the continent and beyond.

Mushroom’s Role
Mushroom Productions is a trusted turnkey partner, delivering every aspect of the live experience from planning to post-event debrief.

Event Production

• Arena Setup & Technical Delivery: Full court and stanchion installation, broadcast infrastructure, and live technical support.
• Fan Zone & Engagement: Interactive areas with merchandise, DJs, food, and activations.
• Operational Coordination: Align security, local authorities, and Basketball Ops for smooth game-day operations.

• Game-Day Experience: Live entertainment and Fireworks for Africa to energize the crowd.
• Logistics & Infrastructure: Manage catering, locker rooms, transport, temporary power, and site layout.

Post-Production

• Load-Out & Debrief: Return venues to original condition, audit outcomes, and review learnings for future events.

Reach & Impact

• Fans: 111,000+ attended the 2025 season.
• Broadcast: Content aired in 214 countries, streamed in 17 languages.
• Media Coverage: 600+ accredited international media members from 30+ countries.

Result
Mushroom Productions ensures every BAL event is world-class, safe, and unforgettable, combining sport, culture, and flawless execution across multiple African nations.